The Associated Press announced this weekend that turquoise was selected as the color of the year by color supply company, Pantone. It is a far cry from the hopeful shade of mimosa yellow that they designated for 2009, but Leatrice Eisemen, executive director of the Pantone Institute, feels turquoise is the perfect color for a new year: serene, invogorating and illuminating. Designer Lilly Pulitzer agrees, calling the blue-green hue "transporting" and "universally appealling".
We at Gloria Duchin have long been a fan of the color and use it often in our packaging designs, like our Serenity angel box below. We see turquoise making a strong statement in the fall and winter of 2010, paired with complementary shades of purple.
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